Making good on its promise, the Vermont Agency of Commerce & Community Development has axed two top staffers at Vermont Life and will move the mag’s entire operations from its downtown Montpelier digs to swank rental offices at National Life.
Vermont Life Publisher Tom Kelly “resigned” and will be replaced by Steve Cook, the deputy commissioner of the Department of Travel and Tourism. Also out is Maude Chater, a sales and marketing dynamo who helped bring the glossy pub into the black.
Cook and his boss, Tourism commish Bruce Hyde, oversee a bustling team of nine people! How ever do they manage? Why even have a commissioner and deputy with so few people?
Cook, who has no publishing background, will rely heavily on the experts on the magazine’s advisory board, said ACCD Secretary Kevin Dorn. Word is the state will also outsource some of the catalogue marketing and sales to a private company.
Nice. Call Kansas to get a Vermont product.