How'd that happen? Well, Rogen and Miller are outspoken advocates of Alzheimer's research — Miller's mother was diagnosed with the disease at age 55 — and started the organization Hilarity for Charity to get Generation Y behind the cause. Part of that is a collegiate contest called HFC U, in which more than 270 campus organizations around the country vied to raise the most funds for the Alzheimer's Association.

The winner? UVM's Pi Kappa Alpha, with more than $27,000 raised. (HFC U collectively raised nearly $130,000 for Alzheimer's research, according to an HFC press release.) Their prize is the special screening on Thursday, with Rogen and Miller in attendance for a Q&A.



Here are a WPTZ report and a Vermont Cynic article with details on the frat's fundraising effort.

So if you happen to see Seth Rogen around town next Thursday, just act normal. Maybe you could ask him if he's a freak or a geek, or how he feels about Vermont's maple penis. Meanwhile, check out this video of the funnyman testifying before Congress about the need for Alzheimer's research — a cause he's pretty damn serious about.